Reinventing the wheel towards sustainable travel
- Someswara Koundinya
- Sep 28, 2023
- 2 min read

#WorldTourismDay, an annual global event celebrated on September 27th, serves as a pivotal platform to underscore the
profound impact of tourism on economic growth, cultural exchange, and #sustainable development. This year's theme, "#Tourism and #GreenInvestments," accentuates the importance of environmentally responsible practices.
#Green Tourism, synonymous with sustainable or #ecoTourism, denotes a conscientious approach to travel that seeks to minimise environmental harm, respect local cultures, and bolster community well-being. It represents a harmonious convergence of ecological preservation and socio-economic vitality.
India, endowed with cultural, historical, and natural treasures, boasts a thriving tourism sector.
However, the industry is plagued with chronic issues that needs to be suitably addressed such as environmental degradation and overcrowding at tourist destinations. In view of the same, adopting #GreenTourism is a clear way forward for addressing such issues. Policies and initiatives are strategically designed to ensure #Sustainable #Tourism while safeguarding natural beauty for future generations.
Key components of India's green tourism strategy encompass enhancing sustainable transportation, promoting eco-friendly accommodations, conserving natural habitats, involving local communities in decision-making, and preserving cultural heritage. Adventure tourism is also a focus, with safety measures and ecological preservation at its core.
Public-private partnerships are integral to this endeavour, fostering innovation and shared responsibility. Monitoring and certification mechanisms ensure the effectiveness of green tourism practices.
In the recent past, India's commitment to green tourism has yielded economic and environmental dividends. While challenges persist, collaborative efforts between government, private sector, and communities are shaping a harmonious future where tourism and environmental conservation coexist.
Apart from these efforts by Government and other stakeholders, the responsibility also vests with every individual to actively engage in promoting and supporting green tourism practices for a sustainable and responsible future.
On the occasion of World Tourism Day, let’s take an oath to become a #Responsible #Traveler to whichever destination that we visit in the year ahead.
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